Wednesday, February 25, 2009

Doing Well by Doing Good

Private companies that devote themselves to helping the world’s poor are rare. Yet Vestergaard-Frandsen has done just that and prospered in doing so. The company's products like PermaNet, a mosquito net impregnated with insecticide; ZeroFly, a tent tarp that kills flies; and the LifeStraw (pictured above), a filter worn around the neck that makes filthy water safe to drink, are used in refugee camps and disaster areas all over the third world.